2022

LaunchMyNFT

Summary

Video content, Discord and Telegram Growth, Google ADS

Impressions

55,650

Conversion

11.02%
Overview

LaunchMyNFT is the first fully automated NFT generator. This revolutionary new platform enables creators to launch their NFT collections of any size or any media in less than 5 minutes. Need a randomized collection produced like Bored Apes? LaunchMyNFT also has this feature and it’s all powered by the $MYNFT token. 

The Platform is live with 4 blockchain integrations, Ethereum, Polygon, Solana and Binance Smart Chain. In its first month of public release the platform has had over 1000 NFT collections launched, 1 million+ mints and a total of 50,000 users. It's growing daily.



How we have converted 5000+ members into LaunchMYNFT Discord
The Challenge

Being one the first NFT collection creators in the cryptosphere, we had to spread the word among NFT artists before the launch date.

Together with the LaunchMyNFT team, we planned to create the right hype before the official launch date of the $MYNFT token via VLAUNCH.

Our strategy focused on video content. This content included partnership video announcements, 30 second promotional ads, and a video to announce the launch on Uniswap. The primary goal was to drive major traffic onto Launchmynft’s socials, with extra attention towards Telegram and Discord growth.

Service Highlights

Digital Outreach

Digital outreach via Twitter, Reddit, Facebook, Telegram Groups, and Quora. Via interactions, mentions, and comments.

Cold Emails

Reach out directly to your target audience in the most effective way. Nailing it down to the specific audience can turn into massive benefits.

Media Interactive

In-house award-winning video content, illustration, character design, print, interactive experience, 3D animations, and key art creators.

Twitter Outreach

Twitter outreach to target audiences who are interested in Crypto, NFTs, Web3, and more related segments.

Our Strategy

​​✔ Reach out to 15,000 NFT artists via twitter
✔ Giveaway for artists offering 1 Billboard + 1000$ to the best collection created on LaunchMyNFT
✔ Google ADS combined with multiple social media outreach to grow Telegram and Discord
✔ Nurture artists into creating NFT collections via Cold Emails and Newsletters
✔ Goal to reach a minimum 10% conversion rate: Delivered 11.02%
✔ Goal to capture 3000 initial target member joins: Delivered 5885 joins


Major Publications
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All The Publications & Links
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The Calypso Team Presenting in Moscow, For the Blockchain Life Event.

Experiencing a blockchain event, as a speaker is one of the most exciting things that can happen to an early-stage project. During our marketing campaign, we have managed the event planning for Calypso to present their project in front of 5000 blockchain enthusiasts at the Blockchain life event, October 2021. The presentation had a duration of 3 minutes, where Calypso's CEO has been presenting all the multiple faces that The Lunar System is bringing into the crypto community. From their marketplace to their lunar system, the Calypso team raised awareness about their project. At the end of the event, they also had the occasion to connect and network with new investors.

We are extremely happy with our results, which had 11.02% conversion rate from 50630 impressions, generated from 70% of most converting funnels.

On launch date, the token has seen an increase from 0.04$ to 0.40$. This is certainly a solid base for something that has never been seen in the cryptosphere such as this unique NFT collection generator. This is all thanks to the effort of the LMN team, our agency, members of the community, influencers, and more.

Results
50,630

Impressions

5885

Converted members

11.02%

Conversion Rate

234

Giveaway Entries

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