2021

TCG World

Summary

Cold Email Marketing, Publications, and Copywriting for TCG World

Publications

20+

Cold Emails

20K
Overview

TCG Gaming is developing TCG World, the largest NFT based virtual gaming experience where people can earn real money, work, play and socialize. TCG World consists of 100,000 user owned plots of virtual land, each sold in the form of NFTs. These are crypto assets that records the ownership of digital items on the Blockchain.

Within TCG World, there are different sized plots available. Over the past couple of months, TCG Gaming has sold Diamond sized (128m x 128m) and Platinum sized (64m x 64m) plots of land in their presale round of sales for more than $1,000,000 (1 land plot = 1 Binance Coin BNB). Farming plots, where players can stake TCGcoin 2.0 to earn annual percentage yield, or APY, were sold out completely at the beginning of the sale.

Copywriting for Cointelegraph, and multiple blockchain news aggregators.
The Challenge
Service Highlights

Billboards

Billboard Advertising all over the USA. Locations: New York, Miami, Los Angeles, Las Vegas, Washington DC & more. Mobile Billboards, Taxis, and City Furniture are also available.

Cold Emails

Reach out directly to your target audience in the most effective way. Nailing it down to the specific audience can turn into massive benefits.

Copywriting

A team of dedicated copywriters for your project. Up to 80K words per month applicable at any type of content. Our writers are affiliated to Cointelegraph and Coinmarketcap.

Paid & Earned Media

Paid and Earned media + PR distribution to up to 60 publications (Cointelegraph, Coindesk, AMB crypto & more publications with an overall reach of 26.5 million monthly visitors)

Our Strategy

✔ Built back link articles (20+ news aggregators) to gain top position on Google’s news section.

✔ Built an NFT artists database. Nurtured via cold email campaigns to 20K+ NFT artists

✔ Copywriting for blockchain publications

All The Publications & Links

The Calypso Team Presenting in Moscow, For the Blockchain Life Event.

Experiencing a blockchain event, as a speaker is one of the most exciting things that can happen to an early-stage project. During our marketing campaign, we have managed the event planning for Calypso to present their project in front of 5000 blockchain enthusiasts at the Blockchain life event, October 2021. The presentation had a duration of 3 minutes, where Calypso's CEO has been presenting all the multiple faces that The Lunar System is bringing into the crypto community. From their marketplace to their lunar system, the Calypso team raised awareness about their project. At the end of the event, they also had the occasion to connect and network with new investors.

Results
20+

News Agregators Articles

20K

NFT Artists Reached

8%

Conversion Rate

3%

TG Growth

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