Chainge Finance
DeFi Mobile App
Marketing & Content
Earned Media
2D & 3D Media
Goal to capture 100K initial app downloads: Delivered 100K+ via Native ads. Analytics and data were gathered trough deep linking technology
Goal to get minimum 2 earned media per month. Delivered 30+ earned media placements between TV interviews at Nasdaq, Podcasts and publications with 50+ and 80+ DA. Including Bloomberg, Yahoo Finance, TechRound UK, Mission DeFi and more.
Monthly marketing planning with material repurpose and strategic content release of video snippets, illustrations, podcast shorts and more. Increasing community engagement and growth to 20% & more on a monthly basis
Organized and managed Blockchain Expo event in Santa Clara California. Including booth design, prints, marketing and 20 min speech time on stage. Including VC outreaching and introduction.